Videos are everywhere. We watch them on our smartphones, computers, TVs, and even smartwatches. People are watching more and more video content, and this trend is not going to stop anytime soon. In 2024, video trends will continue to change quickly, and it is important to keep up with them to stay ahead of the curve.
Video trend #1 : Artificial intelligence (AI)
AI is changing the way we create and share video content. AI can be used to improve video quality, generate videos and animations, automate tasks, and understand audiences.
Video trend #2 : Short-form videos
Short videos, like TikToks and Reels, are becoming more and more popular. They are easy to watch and share, and they keep viewers engaged.
Video trend #3 : Live video
Live video is a powerful tool for connecting with audiences. It is authentic and interactive, but it takes preparation and practice to do well.
Video trend #4 : Immersive video
Immersive video, such as virtual reality (VR), augmented reality (AR), and 360-degree video, immerses viewers in more realistic experiences than ever before.
Artificial Intelligence is transforming the way we create and share video content. If you haven't heard of it, you're living in a cave. Here are some examples:
AI can automatically enhance the quality of your video productions, both image and sound. Tools like CutOut Pro and Video Enhancer AI can help you with this. For example, Adobe Premiere Pro uses AI to improve video and audio quality.
If you're not comfortable in front of a camera, or if you want to create a TikTok, Instagram, or YouTube video, AI can help you. For example, you can write the text for a simple video tutorial and have it read by an avatar.
AI can automate tasks like transcription, translation, and captioning, which can save you a lot of time. Some tools even offer dubbing for your videos. You can also use AI to summarize a long video or sequence it automatically. For example, YouTube uses AI to automatically translate videos into different languages.
AI can help you analyze your target audience and create content that is more likely to engage them. For example, video platforms like Netflix use AI to recommend videos to users based on their viewing habits.
AI is still under development, but it has the potential to revolutionize the video creation industry. It can make it easier and more affordable for anyone to create high-quality videos, regardless of their skills or experience.
Short videos, like TikToks and Reels, are getting more and more popular. They are easy to watch and share, and they are perfect for independent content creators.
Why are short videos popular?
Short videos are easy to watch, especially on mobile devices. They can be watched in between tasks or while waiting in line.
Short videos are easy to share on social media. This makes them a great way to reach a large audience.
Short videos are more likely to catch the viewer's eye and keep them engaged. They are also more likely to be watched all the way through.
What does the future hold for short-form videos?
In 2024, we can expect to see even more short-form video content. All the major social media platforms are now offering short-form video features, and many new creators are finding success on these platforms.
Live video is a great way for content creators to connect with their audience in real time. It is authentic and interactive, but it can be challenging to do well. Here are some tips:
Be prepared and practice before you go live.
Be natural and interact with your audience.
Be patient. It takes time to build a loyal audience.
You need a fast internet connection to live stream video, but 5G makes it possible to broadcast high-quality video live from anywhere in the world.
Immersive video technologies are a video trend that immerses us in more realistic experiences than ever before.
VR allows you to experience a computer-generated world as if you were really there. You can visit historical places, play sports, or even travel to space. To create a VR video, you need a VR camera.
AR adds virtual elements to our reality, such as objects, information, or animations. It's ideal for entertainment, education, and commerce. To create an AR video, you need a smartphone, tablet, or AR headset.
360-degree video allows you to watch a video from any angle, as if you were in the middle of the action. It's perfect for sports, concerts, and live events. To create a 360-degree video, you need a 360 camera.
Get your headsets ready and get ready to immerse yourself in a whole new world of video!
Get your headsets ready, get set, go!
Video is a rapidly evolving medium, and the 2024 trends promise a future that is even more immersive and engaging. But remember, video is also a powerful tool that can be used for good or ill.
So, how can you enjoy the benefits of video without suffering the drawbacks?
By being aware of the risks.
Be cautious of fake news. AI is making it increasingly difficult to distinguish between truth and falsehood. It's important to verify sources and exercise discernment in your video consumption.
Don't judge by appearances. A professionally produced video is not necessarily a guarantee of quality content. It's important to look beyond the visuals and ask whether the content is informative, entertaining, or educational.
Follow the rules. Streaming platforms and content creators must comply with applicable laws and regulations. It's important to protect your personal data and respect copyright.
And remember, the world of audiovisual content is still very much alive. A good director, a good producer, still make a difference. For now, in our humble opinion, AI is not (yet) capable of generating content on par with a human professional.
And you, what's your favorite video trend?